SHOP BY COLLECTION

I have purchased so many different scents of itars. My whole family is crazy about the fragrances, including my 8 and 6 year olds. No matter how many I purchase my kids always find a way to claim them!
For first time itar users, don’t be fooled with the small bottles. The formula is highly concentrated and just a little dab goes a long way. A plus point, these are environmentally friendly. So what are you waiting for? Ditch your regular perfumes and get a few, or a lot, of fragrances. You will not regret it.
Shweta Singh
Our Smile Stories !
Itra Fashan’s Itars truly stand out for their quality and uniqueness. Rooted in a generational family business, the creations reflect a deep commitment to using natural, skin friendly, and eco-conscious ingredients. I recently received a beautiful gift box of Itar from Itra Fashan on my Birthday 🥰, and it was such a lovely and thoughtful surprise. My daughter was instantly drawn to them.. she loved them so much that she asked if she could take one from the box right away! If you haven’t experienced their Itar’s yet, I highly recommend trying them. They’re more than just fragnances.. they’re a blend of tradition, elegance and care.
Bornali Naha
Our Smile Stories !
After searching all over India for the perfect rose attar, nothing came close to what I found at Itra Fashan. Their attars have amazing quality and are long lasting, I have received so many compliments when I wear them. I have purchased from them multiple times and will definitely keep coming back. I highly recommend Itra Fashan for anyone looking for truly special perfumes!
Pari
Our Smile Stories !
Itra Fashan's keen attention to detail and passion is amplified through the top quality of their scents. The collections not only induce pleasant aromatic moments but the beautiful packaging enhances the experience!
Willonn
Our Smile Stories !
"Perfect gift for Father’s Day"
Asmaa
Our Smile Stories !
"I am absolutely in love with Ittar by Itra Fashan. My favorite is Musk Demure. A little goes a long way. It’s the perfect blendfor both daily and romantic evenings out, and I cant help but smile everytime I catch a whiff of it. The elegant bottle looks beautiful on my dresser and adds a touch of sophistication to my collection. These fragrances are timeless classic that I will keep coming back to. And highly recommend it to anyone looking for a signature scent."
Bava
Our Smile Stories !
"I just tried it for the first time, and it was an awesome fragrance."
Ramandeep Kaur
Our Smile Stories !
"I bought Attars from ItraFashan for myself and my family. All of us are in love with the beautiful scents. Thank You!"
Naveen
Our Smile Stories !
"I bought Attars from ItraFashan. I loved their beautiful and unique scents. Received many compliments from friends and family. Highly recommend!! Thank You!"
Nida Waqas
Our Smile Stories !
"I absolutely love how longlasting these fragrances are. I got Jasmine and Kadam. Both are extremely warm scents."
Navneet
Our Smile Stories !
"Got Attars from ItraFashan a couple of weeks back. Masha Allah! The attars are divine scented especially Jannatul Firdaus. And I was quite impressed with the quality of the product. Thank you, ItraFashan."
Sajina
Our Smile Stories !
"Her fragrances are unique!!! Exquisite perfume oils from Itra Fashan. Surangi and Patchouli layers well with other perfumes."
Erica Puno Thomas
Our Smile Stories !
"I have been using Itra Fashan roll on perfume oil and am generally impressed. The fragrance is really amazing and it sticks with you- a few roll-ons and it lasts for days on my clothes. It projects just the right amount too, enough to be noticed without overpowering. I would definitely recommend this if you are on a lookout for a fragrance that’s both lasting and beautifully scented."
Sahib
Our Smile Stories !
"I used Itra Fashan perfumes and I was delighted! The fragrance has a great balance between fresh and sweet notes, making it versatile for any occasion. The top notes are vibrant, followed by a soft floral touch and a cozy base. he longevity is excellent, and I received many compliments while wearing it. Highly recommend."
Camilla Henrique
Our Smile Stories !
OUR STORY
This is a very unconventional ‘about us’ section. We tried to get help from copywriters and experts to write this section for us. After a couple of tries, we shelved that approach and decided to write this, straight from our heart, with no 'professional filters'.
